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Average
Salary & Job Outlook
Advertising
Manager
Median wages (2005)
$68,860 annually
U.S. Minimum Wage
$10,712 Annually
Jobs in advertising and marketing are anticipated to expand
faster than the average for other jobs over the next decade.
There is expected to be an increase of about 25%. This increase
in job opportunities is created by the fierce competition across
the board in products and services offered by each business.
On average, annual earnings for advertising managers was $68,860 in
2005. Marketing managers averaged about $92,680 yearly. Salaries
for entry level positions and beginners are $33,873 per year.
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What
is an advertising and marketing manager?
This month we wanted to take an in depth look a
getting a career in advertising and marketing. We’ll
guide you through education requirements, basic tasks
and responsibilities, salary and job outlook.
In any business the goal is the same; to market
and sell products or services profitably. To be able
to gain and maintain a steady profit, companies generally
hire advertising and marketing specialists for fresh
and exciting ideas.
Advertisers and marketers coordinate market research,
strategy and sales. They plan and execute advertising,
promotions, pricing, product development and public
relations events. They’ll often travel to meet
with special clients and company representatives.
There are many different educational backgrounds
that can set you up with the knowledge and skills
needed for a good advertising or marketing career.
Many employers, however, prefer that candidates have
experience in occupations similar to advertising
and marking. Employers also look for candidates with
broad liberal arts backgrounds. A good way to progress
in the advertising and marketing world is to get
a bachelor’s degree in sociology,
psychology, literature, journalism or philosophy.
Advertising and marketing job positions are competitive and coveted.
The best opportunities come to those who have graduated from college
with at least a bachelor’s degree. Candidates with experience
in the field and those who are creative with excellent communication
skills are also highly sought after. |
